Why Jeanbrun Scheme Replaces Pinel

The end of the Pinel scheme on December 31, 2024 created a real disruption for new real estate. To revitalize rental investment and develop the rental real estate market sustainably while respecting the environment, the government introduces the Jeanbrun scheme, or private lessor status, through the 2026 finance law.

With eligible properties in new and old buildings and no geographical zone limitations, unlike its predecessor, the Jeanbrun scheme does not offer temporary tax relief but a clear and sustainable mechanism: tax depreciation of real estate. While providing housing for tenants, investors can deduce up to 80% of the property value from their taxable rental income, spread over 9 years.

As the real estate sector undergoes an unprecedented transformation, PropTech emerges as a crucial driver of innovation. PropTech (Property Technology) encompasses all technologies that are reshaping the way buildings are designed, managed, sold, or used. Digital solutions, connected devices, artificial intelligence, data exploitation: these are tools aimed at making real estate more efficient and sustainable. It is in this context of excitement that the RENT, Real Estate & New Technologies exhibition was held on November 5 and 6, 2025, in Paris, providing a captivating glimpse of the trends and innovations reshaping the future of real estate. We were there.