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Why Jeanbrun Scheme Replaces Pinel

The end of the Pinel scheme on December 31, 2024 created a real disruption for new real estate. To revitalize rental investment and develop the rental real estate market sustainably while respecting the environment, the government introduces the Jeanbrun scheme, or private lessor status, through the 2026 finance law.

With eligible properties in new and old buildings and no geographical zone limitations, unlike its predecessor, the Jeanbrun scheme does not offer temporary tax relief but a clear and sustainable mechanism: tax depreciation of real estate. While providing housing for tenants, investors can deduce up to 80% of the property value from their taxable rental income, spread over 9 years.

As the real estate sector undergoes an unprecedented transformation, PropTech emerges as a crucial driver of innovation. PropTech (Property Technology) encompasses all technologies that are reshaping the way buildings are designed, managed, sold, or used. Digital solutions, connected devices, artificial intelligence, data exploitation: these are tools aimed at making real estate more efficient and sustainable. It is in this context of excitement that the RENT, Real Estate & New Technologies exhibition was held on November 5 and 6, 2025, in Paris, providing a captivating glimpse of the trends and innovations reshaping the future of real estate. We were there.

Buildings are among the largest energy consumers in the world, especially for heating, air conditioning, and lighting. At the same time, solar energy is the most abundant renewable resource we have. Faced with the climate and energy crisis, architecture can no longer afford to be passive. Space on urban rooftops is limited, making photovoltaic facades essential for modernizing buildings. What if a building's envelope could do more? What if it could move, think, and react to its environment—much like nature does?

An accolade that rewards chefs committed to the planet. Today's gastronomy goes beyond the perfection of dishes: it now extends to preserving the planet. In recent years, the greatest chefs are not only judged on the finesse of a sauce or the precision of a cooking, but also on the environmental impact of their cuisine. It is in this spirit that the Michelin Guide created the Green Star in 2020, an accolade that honors eco-responsible restaurants committed to sustainable, local, and respectful of all living creatures practices.

Since the end of 2023, the real estate market has experienced a significant slowdown. The combination of higher interest rates, stricter credit conditions, and a tense economic climate has slowed down acquisitions. For you, this is the perfect opportunity.

The housing of tomorrow cannot be conceived independently of the surrounding modes of transportation. A truly sustainable property is not only about good thermal insulation, green roofs, or solar panels. It is also a living space that is easily accessible, promotes low-carbon transportation, and is part of a soft mobility dynamic.

An eco-district is an urban development project aiming to integrate sustainable development objectives (social, economic, and environmental) and reduce its ecological footprint.

Among all eco-friendly construction certifications, BREEAM stands out as the Gold standard and is highly respected for being very comprehensive.

The RE 2020 (Environmental Regulation 2020) defines the maximum energy consumption of new buildings with the aim of reducing their overall environmental impact by more than 30% by 2030.

Because every new year brings its share of brand new decrees, it is necessary to follow and adapt. Whether you are a professional or an individual.

2025 is shaping up to be a pivotal year, even a decisive one, in terms of greenhouse gas (GHG) emissions.